Many guys dream of marching forest trails and traversing glaciers up Mt. McKinley. But the reality is that most of us need a boot that keeps our feet warm and dry when we step into a slushy supermarket parking lot. The ECCO Track 25 Low can handle any urban assault known to man with it's Gore-Tex lining, full-grain leather, and durable polyurethane soles. Next February when you're hunting for a midnight pint of Haagen-Daz, you'll be thankful wearing your Track 25 Low boots across that frozen parking lot.
All over the world, ECCO is known as a long-lasting brand. Quality and perfection are what make the shoes famous. The ECCO marketing plan is simple. Try them and you'll buy them. Think about it. A full-page ad in GQ magazine or a million dollar NBA player endorsement won't make the shoes more comfortable. And with Ecco's sales skyrocketing since 1991, it seems to be working quite well for them!